The start
Studio Schools Australia is redefining Indigenous education for a reconciled Australia. After the success of their original campus Yiramalay, they received government funding to establish three new schools on Country. They were ready to clarify their message and speak to a much wider audience.
The middle
We conducted workshops and interviews with the SSA team and teachers from Yiramalay school, and created a brand strategy to fit their next stage. Good storytelling is fundamental to SSA. So we helped define their audience and how best to reach them, and assisted in developing a compelling narrative, purpose and vision.
Highlights
The end
Currently the focus is on helping SSA set up their communication channels, and crafting shareable content to get their audience talking. We're in the process of buidling a website that will act as a central hub of insights and information for the project going forward.